top of page


Business Blog
What Evanam Thinks
Business Stories


How to Build a Future-Proof Business in 2026 Even If You’re Not Technically Strong
As 2026 approaches, many business owners quietly worry about whether they are “technical enough” for the future. The truth is reassuring. Businesses don’t become future-ready by chasing tools or trends. They become resilient when work is clear, decisions are steady, and people feel confident. This blog explains how to build a future-proof business in 2026 through clarity, stable processes, and people-first thinking without technical complexity.
Mariya Jenifer
Dec 30, 20254 min read


A Simple Way to Reduce Delays, Confusion, and Rework at Work
Why do delays and rework keep happening even when teams are working hard?
This blog explains a simple, structured way businesses improve how work flows, using clear thinking, practical steps, and people-friendly methods.
Mariya Jenifer
Dec 24, 20256 min read


Lead Quality vs Lead Quantity: The Real Reason SMEs Struggle With Conversions
Many SMEs receive regular enquiries, yet struggle to convert them into meaningful outcomes.
The issue is rarely effort, tools, or marketing spend.
More often, it comes down to how leads are understood, prioritised, and guided through conversations.
This blog explores the difference between lead quantity and lead quality, explains why treating every enquiry the same slows conversions, and shows how a simple shift in conversations can help teams focus better, respond with cla
Mariya Jenifer
Dec 23, 20254 min read


The 7 Business Questions That Matter Before Choosing Any Software
Buying software feels like progress but the real risk lies in choosing tools before understanding your business clearly.
This guide walks through seven essential questions every business should answer before investing in any software, helping you avoid costly misalignment, poor adoption, and long-term inefficiencies.
Mariya Jenifer
Dec 16, 20255 min read


Why Your Business Keeps Facing the Same Problems (And How Systems Thinking Fixes It)
Many businesses keep facing the same problems because they fix symptoms instead of fixing the system behind them. This blog explains why issues repeat and how systems thinking brings clarity, smoother workflows, and long-term stability.
Mariya Jenifer
Dec 10, 20255 min read


Do Small & Mid-Sized Businesses Really Need ERP and CRM or Can You Manage With Just One (or None at All)?
A simple guide to deciding whether your business needs ERP, CRM, both, or neither based on your actual workflow, not trends or pressure.
Mariya Jenifer
Dec 9, 20254 min read


The Human Side of Digital Transformation: Habits, Culture & Training
Digital transformation isn’t just about tools or systems; it’s about people. This blog explores the human side of transformation: the habits teams build, the culture that supports change, and the training that gives people confidence. When teams feel empowered and aligned, technology becomes easier to adopt, workflows become smoother, and transformation becomes a sustainable part of daily work.
Mariya Jenifer
Dec 1, 20255 min read


SOPs Are Not Documents - They Are Business Insurance
SOPs help businesses work with clarity instead of memory. When processes become repeatable, growth feels lighter, smoother, and more sustainable.
Mariya Jenifer
Nov 28, 20253 min read


Digital Marketing vs Digital Identity: Why They Are Different and How to Understand What Your Business Needs
Digital marketing brings reach, but only a strong digital identity builds trust. This blog breaks down the difference between the two and shows how to build the right foundation for predictable digital growth.
Mariya Jenifer
Nov 21, 20256 min read


Unlocking New Revenue Streams with AI-Powered Business Models (2025 Guide for SMEs)
Introduction: The Risk of Putting Everything in One Basket A mid-sized retail SME in India had one predictable pattern: sales spiked during festivals and crashed during the off-season . Every year, they repeated the same cycle. Diwali saved them, and the remaining months barely kept the lights on. In one year, a supply chain disruption cut their festival inventory in half. With no secondary revenue stream, the business struggled not because it was weak, but because it relied
Mariya Jenifer
Nov 17, 20254 min read


Rapid MVP Development: Why Speed Matters in Today’s Business World
Rapid MVP Development enables businesses to test, learn, and evolve before the market shifts. A Race Against Time Imagine a founder with a brilliant app idea. They spend a year perfecting every feature, refining every detail, and polishing every page. But when they finally launch, three competitors are already in the market, capturing attention and customers. That’s today’s reality. Markets evolve fast, and consumer needs change even faster. Success now depends not just on in
Mariya Jenifer
Oct 23, 20253 min read


Stop Doing More. Start Doing What Matters: How Evanam Applies the 80/20 Rule to Scale Smarter.
Learn how Evanam Consulting applies Perry Marshall’s 80/20 rule to help businesses focus on high-value activities and build efficient, scalable growth.
Anush Chandra Mohan
Oct 8, 20254 min read


90 Days to ISO 9001:2015 - Our Lightning Fast Quality Makeover And How You Can Too.
Succesful ISO Certification for Evanam
Anush Chandra Mohan
Jul 13, 20253 min read


What Sets High-Performing Individuals Apart (And How You Can Become One)
High performers aren’t born—they’re made. Across decades of research into coaching, psychology, and performance science, a clear picture...
Anush Chandra Mohan
Jun 26, 20253 min read


Improving Customer Retention in a Competitive Australian Market Through AI-Driven Personalisation
For any Australian business owner, maintaining customer loyalty in a fiercely competitive market is a critical challenge. As market...
Anush Chandra Mohan
May 29, 20252 min read


Solving Staff Shortages with Automation: Practical AI Solutions for Australian SMEs
Weekly employee schedule showcasing work assignments with color-coded roles. If you grew up in Australia, like many of us, your first job...
Anush Chandra Mohan
May 29, 20253 min read


Future-Proofing Your Business: How Adaptive AI Systems Evolve With Your Organization
In a business landscape characterized by rapid change and unpredictable disruptions, traditional static technology solutions quickly...
Anush Chandra Mohan
May 13, 20253 min read
bottom of page